Hospitality Industry Brand Activations
The UK hospitality sector faces a unique set of challenges, from staff shortages to fierce competition and a tough economy for any new-to-market brand. That said, when it comes to breaking the mould, customer loyalty is key and experiential marketing is a proven solution for any hospitality venue be it restaurants, bars, hotels or popups – this is our speciality. We have a rich heritage in out-of-the-box event design, seamless delivery, technical production, and strategic marketing.
Our Approach to Hospitality Brand Activations
Event Design
Designing an event in the hospitality sector requires a balance of creativity and practicality. Our team works closely with you to understand your brand, your goals, your audience and your venue. From conceptualising immersive bar environments to designing the right restaurant scene setting, we ensure that every aspect of the event aligns with your brand’s values and enhances the guest experience. Take a look at our work for Pergola for one of our best examples of seasonal restyling which gave this venue a new regular new hook to drive footfall.
Event Delivery
Execution is where ideas come to life. With experience in delivering events of all sizes and scales for restaurants, bars, pubs, hotels and popups – see anything from our pop up for M&Ms to our full venue takeover for The Other House – we manage every detail to ensure that your event runs smoothly. This includes logistics, supplier coordination, and on-site management. Our extensive network of local suppliers allows us to maintain high standards while reducing the environmental impact, ensuring your event is both effective and sustainable.
Event Production
Technical excellence is at the heart of any successful event – we’ve worked with some of the best names in f&b to create their brand moments. Our production team brings expertise in everything from lighting and sound to audiovisual integration, creating a seamless and engaging experience for your guests. We understand that in the hospitality industry, the details matter—from the way a bar is lit to the restaurant soundscapes that accompany a meal—our production services ensure that every element contributes to the overall success of the event.
Event Marketing
In an increasingly competitive market, it’s not enough to host a great event; you need to ensure it reaches the right audience. Our event marketing services for restaurants, bars, hotels and popups are designed to amplify your brand activation, generating buzz before, during, and after the event. Whether through social media campaigns, influencer partnerships, or targeted PR, we help you connect with your audience in meaningful ways and drive engagement long after the event is over. See some of our most recent campaign work for The Club by Bamford and Padel Social Club.
Our Approach to Sustainability
Sustainability is a priority for both consumers and businesses in 2024, and the hospitality industry is no exception. We integrate sustainable practices into every stage of event planning and execution. This means sourcing eco-friendly materials, minimising waste, and working with local suppliers who share our commitment to environmental responsibility.