CREATIVE PRODUCTION, DELIVERY & BRAND ACTIVATION
Neon padel balls on a court floor

Sports Brand Activations

We’re passionate about community building and for brands in the sport and wellness sector we believe this is the key to engagement and loyalty. From festivals to club launches, we’ve worked for some of the best new and established brands from Nike, to emerging London courts at Padel Social Club.

/ Padel Social Club launch party

Event Design

Designing an event for the sport and wellness sectors requires a deep understanding of the audience’s mindset and expectations. We focus on creating environments that are engaging, drive footfall and meet wider objectives like generating press coverage. Our concept for Padel Social Club’s first dating event Play Dates for example has been a continual sell-out since its inception in 2023 and has featured in the Evening Standard.

Event Production

When it comes to sport and wellness events, the atmosphere is everything. Our production team is skilled at creating the right vibe, whether that’s through dynamic lighting, immersive sound, or state-of-the-art audiovisual setups. We understand that every event has its own unique energy, and we work to enhance that through carefully crafted production elements that keep participants engaged and energised. Take a look around The Re:Set Lab we built for Nike and ASOS, in which five zones guided visitors through a phased wellness experience.

People participating in a fitness class
/ NIKE x ASOS RE:SET Lab - an immersive health and wellness experience

Event Delivery

Flawless execution is key to any successful event. Our event delivery services cover everything from planning and logistics to on-site management, ensuring that your event runs smoothly from start to finish. Whether you’re hosting a small, intimate wellness retreat or a large-scale sports event, we handle the behind-the-scenes work so you can focus on what matters most: connecting with your audience.

Event Marketing

Our event marketing services are designed to build excitement and drive attendance, making sure your brand activation reaches the right audience. Our work launching luxury private members gym and wellness venue The Club by Bamford is a great example of this. We designed social media campaigns, website content and brand activations to build the waiting list ahead of its launch.

Take a look at some of our work for those in the sport, lifestyle and wellness sectors:

Insights into wellness and sports brand activations